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Successful Science Communication: Telling It Like It Is

On 03.15.12, In Science, by mrblue

In the 25 years since the ‘Bodmer Report’ kick-started the public understanding of science movement, there has been something of a revolution in science communication. However, despite the ever-growing demands of the public, policy-makers and the media, many scientists still find it difficult to successfully explain and publicise their activities …

The Strategic CFO: Creating Value in a Dynamic Market Environment

On 03.15.12, In Business, Finance, by mrblue

The role of the Chief Financial Officer (CFO) has substantially changed in a world characterized by globalized financial markets and truly global products. The accelerated development of new technologies, products, and markets has led to an increasingly dynamic and uncertain competitive situation. The book demonstrates and discusses the impact of …

Java 7 Recipes: A Problem-Solution Approach

On 03.14.12, In Java, Programming, by mrblue

Java 7 Recipes offers solutions to common programming problems encountered every day while developing Java-based applications. Fully updated with the newest features and techniques available, Java 7 Recipes provides code examples involving Servlets, Java FX 2.0, XML, Java Swing, and much more. Content is presented in the popular problem-solution format: …

Inside Apple: How America’s Most Admired–and Secretive–Company Really Works [Audiobook]

On 03.14.12, In Business, by mrblue

INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley’s answer to Willy Wonka’s Chocolate Factory, then author Adam Lashinsky provides readers with a …

Partial Differential Equations: Second Edition, 2nd Edition

On 03.14.12, In Math, by mrblue

This is the second edition of the now definitive text on partial differential equations (PDE). It offers a comprehensive survey of modern techniques in the theoretical study of PDE with particular emphasis on nonlinear equations. Its wide scope and clear exposition make it a great text for a graduate course …

Clear and Concise Communications for Scientists and Engineers

On 03.14.12, In Engineering, Science, by mrblue

Scientists and engineers are often criticized for their inability to write clear, grammatically correct English as well as for their poor presentation of data. The advancement of their careers depends on their ability to successfully communicate ideas and findings to colleagues, management, and the public. …

Calculus with Applications, 10th Edition

On 03.14.12, In Math, by mrblue

Calculus with Applications, Tenth Edition (also available in a Brief Version containing Chapters 1–9) by Lial, Greenwell, and Ritchey, is our most applied text to date, making the math relevant and accessible for students of business, life science, and social sciences. Current applications, many using real data, are incorporated in …

Experimental Techniques in Materials and Mechanics

On 03.14.12, In Engineering, by mrblue

Experimental Techniques in Materials and Mechanics provides a detailed yet easy-to-follow treatment of various techniques useful for characterizing the structure and mechanical properties of materials. With an emphasis on techniques most commonly used in laboratories, the book enables students to understand practical aspects of the methods and derive the maximum …

Scenario Planning in Organizations: How to Create, Use, and Assess Scenarios

On 03.14.12, In Business, Management, by mrblue

Scenario planning helps organization leaders, executives and decision-makers envision and develop strategies for multiple possible futures instead of just one. It enables organizations to become resilient and agile, carefully calibrating their responses and adapting quickly to new circumstances in a fast-changing environment. This book is the most comprehensive treatment to …

Quantum Hall Effects: Field Theorectical Approach and Related Topics, 2nd Edition

On 03.14.12, In Science, Technology, by mrblue

The quantum Hall effect (QHE) is one of the most fascinating and beautiful phenomena in all branches of physics. Tremendous theoretical and experimental developments are still being made in this sphere. In the original edition of this book, composite bosons, composite fermions and fractional charged excitations (anyons) were among the …

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