Harness the Power of Social Networking with Facebook Applications: Everything you need to know to build a Facebook application, If you are interested in or getting started with building Facebook applications, then this book is for you. Facebook is taking the world by storm! With more than 100 million connected …

Since its launch in 2005, YouTube has been a hub for users to upload and share their most interesting, intimate, exciting, or embarrassing moments with viewers all over the world. But how does one take advantage of YouTube’s far-reaching resources and get a video seen? Here, Hollywood producer Frederick Levy …

This textbook focuses on the members of the digital value chain for eBusiness and eCommerce and dedicates a separate chapter to each of them: eProducts and eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, as well as eCustomer relationship management. In addition to business models and business webs, digital procurement and marketing …

With Google Apps, you and your colleagues or friends can check email, schedule meetings, chat in real time, collaborate on documents, and more. You can create your own personalized web and email addresses, and get loads of free storage. You can connect with others and access your documents 24/7, no …

Over the past several years, a great deal of research has been devoted to the use of information technology by small businesses. One technological tool now used to boost company success is Web presence enhancement in alignment with business strategy. Effective Web Presence Solutions for Small Businesses: Strategies for Successful …

Joel Comm’s best-selling AdSense ebook is the definitive guide to making money with Google AdSense. With 220 pages of content, this guide is ideal for beginners and intermediate level users, providing strategies for building profitable websites, monetizing with AdSense, as well as a number of other avenues for generating revenue.…

Integrate Web 2.0 trends and technologies into the enterprise. Written by a team of experts from the Web 2.0 community and Oracle Corporation, this innovative guide provides a blueprint for leveraging the new culture of participation in an enterprise environment. Reshaping Your Business with Web 2.0 offers proven strategies for …

The Internet has emerged as a network which enables a vast range of interactions between businesses and government organizations and individuals. These interactions are classified as B2C (business to consumer), B2B (business to business) and C2C (consumer to consumer) creating ever growing forms of Internet connectedness. This connectedness enables a …

You have a cool Web site, and a really great product, service, or cause you want people to know about. But visitors aren’t beating down your cyber-door. What happened? The answer, most likely, is that you haven’t made your site irresistible to search engines. Search engines have a great deal …

You’re on the go all the time — maybe for business, maybe because it’s a byproduct of your busy lifestyle. But either way, your life would be easier if you had Internet access wherever you are. Well, when it comes to the Internet, you CAN take it with you! You …