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Life After College: The Complete Guide to Getting What You Want

On 05.14.12, In Business, by
Life After College is an essential manual for every graduating student and young professional. It features practical, actionable advice that helps people focus on the BIG picture of their lives, not just the details. Life After College will leave you feeling inspired, confident and ready to take action toward creating …

e-shock 2020: How the Digital Technology Revolution Is Changing Business and All Our Lives

On 05.14.12, In Business, by
What effect have innovations in digital technology had on the way we communicate and work, andwhat can we expect from the future? Following on from the hugely successful e-Shock, Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives …

Algorithms, 4th Edition

On 05.14.12, In Math, by
The standard algorithm guide for working programmers. It has been thoroughly updated to reflect today’s latest, most powerful algorithms. …

How Companies Win: Profiting from Demand-Driven Business Models No Matter What Business You’re In

On 05.14.12, In Business, by
Since World War II, the growth formula for business has been to increase revenues annually, consistent with an expanding economy. But with the recent financial collapse, the once profitable model they relied on – Supply Chain Management – isn’t enough. Today, companies are struggling to find a new way of …

Consumer Psychology

On 05.14.12, In Science, by
How does consumption affect our everyday lives? Informed by psychological theory and supported by research, this book provides an overall understanding of consumer behaviour and underlying thought processes. Psychology is central to an effective understanding of consumer behaviour and this book shows how it can be used to explain why …

The New Small: How a New Breed of Small Businesses Is Harnessing the Power of Emerging Technologies

On 05.14.12, In Business, by
A small seafood restaurant attracts new customers with virtually no marketing budget. An iPad case manufacturer generates more than $1M in revenue in four months with only four employees. A voiceover company is able to connect thousands of artists with opportunities, all without expensive hardware and software. A law firm …

Managerial Accounting for Managers, 2nd Edition

On 05.11.12, In Business, Finance, by
Managerial Accounting for Managers, 2nd Edition by Noreen/Brewer/Garrison is based on the market-leading text, Managerial Accounting, by Garrison, Noreen and Brewer. The Noreen book was created to serve customers who do not wish to teach the financial accounting-oriented content that is included in the Garrison book. Of our three books …

Construction Accounting & Financial Management, 2nd Edition

On 05.11.12, In Business, Finance, by
Written to benefit professionals already in the industry and students who are still seeking a degree, Construction Accounting and Financial Management provides the necessary background for construction managers to make key financial decisions. Focusing on the principles of accounting and financial management required to make construction companies financially sound, the …

Enterprise Mobility: Tiny Technology with Global Impact on Work

On 05.11.12, In Technology, by
There are currently 3.5 billion mobile phones in the world and mobile information technologies permeate all aspects of life. This book explores how mobile technologies and information work shape each other. Most writings do not consider how information work increasingly relies on mobile services; this book seeks to address this …

Asian versus Western Management Thinking: Its Culture-Bound Nature

On 05.11.12, In Business, Management, by
This book attempts to address the important question of to what extent the theories of management are universally applicable principles and to what extent are they specific to particular cultural, national and temporal contexts. …
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