Design and implement an agile service-oriented enterprise computing infrastructure using the detailed information in this Oracle Press guide. Written by an Oracle ACE director, Oracle SOA Suite 11g Handbook uses a hands-on case study to illustrate each programming, management, and governance concept. Get expert techniques for modeling and implementing complex …

The rapid pace and grand scale of China’s rise have produced a heady mixture of wonder and consternation in the West. Is China on track to become a superpower? What would that mean for the rest of the world? Economist Hu Angang approaches these questions through analysis of three major …

Financial Accounting and Reporting is the most up to date text on the market. Now fully updated in its fourteenth edition, it includes extensive coverage of International Accounting Standards (IAS) and International Financial Reporting Standards (IFRS). This market-leading text offers students a clear, well-structured and comprehensive treatment of the subject. …

The eighth edition of Shimp’s market-leading ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS fully integrates all aspects of marketing communication. While continuing to focus on the time honored IMC methods, the text reflects new academic literature and practitioner developments in the field. Some reorganization along with comprehensive treatment …

Usually Sophomore/Junior level. Both Community Colleges and Universities. Both business majors and non-majors. Purposes: attract students to business school, help business majors find their focus, give non-business majors a foundation in business principles. Usually a committee decision at cc, sometimes individual decision at university. Frequently taught by adjuncts. Full-time instructors …

CORNERSTONES OF FINANCIAL & MANAGERIAL ACCOUNTING gives students a strong foundation of core financial accounting concepts in an efficient and relevant way. The unique Cornerstones pedagogy is at the heart of this text, providing consistent step-by-step examples to help students solve fundamental problems. The Current Trends Update edition addresses the …

“I’ve been an admirer of Dan Gookin since he wrote DOS For Dummies and spawned the For Dummies phenomenon. He takes things to a new level with this amazing and much needed book on practical product photography. Use his advice and you’ll simply make more money. Highly recommended.” —John C. …

Did you know you can take your Flash skills beyond the browser, allowing you to make apps for Android, iOS and the BlackBerry Tablet OS? Build dynamic apps today starting with the easy-to-use Android smartphones and tablets. Then, take your app to other platforms without writing native code. Pro Android …

A FIRST COURSE IN THE FINITE ELEMENT METHOD provides a simple, basic approach to the course material that can be understood by both undergraduate and graduate students without the usual prerequisites (i.e. structural analysis). The book is written primarily as a basic learning tool for the undergraduate student in civil …

With its simple tabbing system (five red tabs for the writing process and research, and five gold tabs for sentence-level topics), thorough and concise coverage of grammar, an easy-to-read format, and customizable KeyTabs, KEYS FOR WRITERS is a valuable resource for students in all disciplines throughout their college careers and …